UGLYrich LA

I recently came across this SICK new custom silkscreen company, based out of Venice Beach CA. 

You know me, I'm a fan of anything out of Venice, LA, Edgy, Different, Rad Surf Vibe, Unique, Fucked Up, etc...

This designer is just that...plus more. 

UGLYrich draws original and unique designs [that are sick], and hand silkscreen's them onto t-shirts with no seems and random details. 

What I love most...is that he does this all in his board shorts, drinking a beer, with his buddies, while looking over Venice Beach. 

This video just hit the interwebs...and I love it. 

Cant wait to see more from UGLYrich xx

www.uglyrichla.com

fashion porn.

this Brian Atwood video is fashion porn. 

Damn. 

It Aint Easy.

         Happy Monday everyone! Hope you all had a great Easter Weekend full of yummy candy, food, and family. I was sick the majority of the weekend, so I unfortunately spent my beautiful Easter Sunday on the couch at my Dad's house in Malibu watching endless repeats of The Real Housewifes lol, classy.

On another note! I NEED EVERYONE to see this short into video designer B.Matus has on her website for her Spring/Summer 2011 lookbook. B. Matus is a Los Angeles based clothing line that features unique hand dyed silk and jersey pieces. All of the garments are dyed numerous times using a new technique derived from tie dye that was developed by the designer herself. Her debut collection for Spring/Summer 2011 is entitled "It Ain't Easy." It was influenced by celestial bodies and glam rock. The fabric is SO yummy its hard to take it off! I was lucky enough to be gifted a crop tank from B.Matus herself! I can't wait to wear it when the weather is PERFECT! Watch the vide below...its badass and perfection xx

Last weekend at Coachella Emma Roberts was spotted in a B. Matus tank at the OASIS Beach Club event on Saturday, April 16 in Bermuda Dunes, California. She's rockin the same tank I have!
Nice choice Em...ya I just nickname'd her. That just happened. 

Photo Credit: Just Jared Jr.